Alex Ivey

Senior Director, Research

Since childhood, Alex has loved a good story but always demanded accompanying proof. So it’s no surprise he feels at home identifying patterns in data, then crafting them into clear, compelling narratives that benefit clients and society. He joined GSG in 2019 as a Senior Director.

Previously, Alex was an Account Director in Brunswick Group’s opinion research and strategy practice, where he advised multinationals on market positioning, message development, and emerging consumer trends. At Brunswick, Alex also led the development of an organizational maturity model that became the basis for the firm’s Inclusion & Diversity practice.

In his past life, Alex was a political operative. He served as an opposition researcher at House Majority PAC during the 2014 cycle and at the Democratic Congressional Campaign Committee during the 2012 cycle.

Alex earned a Bachelor of Arts degree from Columbia University in Political Science with a concentration in Philosophy. His time in New York instilled in him an appreciation for modern art, improv jazz, and the open road.