My First Press Event

By Hannah Glosser  This summer, I have been working with various teams at GSG on client engagements within the education, transportation, and energy and utility spaces. One of the main accounts… Read more »

BuzzFeed: Where Cat Videos and Credible News Coexist

Over the past four years, BuzzFeed has grown into an internet sensation. Through the strategic use of cat videos and quizzes, they have become a go-to website for over 74… Read more »

Redefining #Likeagirl

By Hannah Glosser  The #Likeagirl hashtag has emerged over the last year due to Always’ latest ad campaign that aims to redefine what “like a girl” means. Recently, the ad… Read more »

Internfest – An intern’s point of view

On July 15, GSG interns attended the PR Council’s Internfest, an annual event that brings together over 150 interns from different firms to network and receive industry insight. At the… Read more »

The Future is Now – Building More Resilient Communities

By Maura Tracy and Joe Ferris What happens when most of New England’s government disaster officials find themselves at a conference in Boston as the largest winter storm in decades bears… Read more »

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Message Strategy: Just the Facts Can Be Just as Effective (If Not More)

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