Blog

What companies can learn from Major League Baseball’s social media game

By Brysan Brown To stay on par with the increasingly popular NFL and NBA, Major League Baseball (MLB) is undergoing a robust and thoughtful social media outreach and engagement strategy… Read more »

Party Takeover?

By Sophia Yeres In last month’s Politico Magazine, former Clinton White House aide Doug Sosnik predicted that an “ascendant progressive and populist movement is on the verge of taking over… Read more »

An Internet MVP: Google Cultural Institute

Minutes before the Baseball Hall of Fame opened on a rainy Friday the 13th in Cooperstown last month, two living legends sat down in front of a Google photo booth.… Read more »

Online Advertising Event in DC

Last month, the GSG Digital team hosted an event in our NY office about online advertising. The feedback from attendees was so positive that we’ve decided to take the event… Read more »

Marketing The World Cup: Economic Realities and Effective Campaigns

The World Cup is finally here. After years of preparation, the Brazil Tourism Board, Embratur, and the Brazilian government has launched international publicity campaigns displaying various cultural and natural destinations… Read more »

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Business & Politics: Do They Mix?

Corporations have political identities, whether they like it or not.

Read our study  →